With the impact of digital transformation and the pandemic on the cost and effectiveness of direct sales teams the balance has swung towards making partner and digital channels the strategic route to market.
Over 58% of Cloud and SaaS companies globally* from start ups to global leaders now use Partner and Digital Channels as the primary route to market
Alignment and optimization of the Partner Portfolio is a strategic investment allowing more effective coverage at a lower cost, easing cash flow and adding asset value.
Take the challenge – we can show you how for the same costs as 2 direct sales resources you can design and build a channel in any global region! Find out more